B2B Market Research
Accure Research is a leading global business-to-business market research consultancy providing customized b-to-b research and intelligence studies.
Accure Research is a B2B market research firm offering qualitative, panel, and surveying services for B2B audiences across over 90 industry verticals. With a dedicated team of experts, Accure Research is able to oversee full-service B2B projects of all shapes and sizes with high feasibility.
B2B International’s services include:
- Brand and communication research
- Customer research and segmentation
- Markets and opportunities research
- Product and proposition research
- Thought leadership research
Accure Research has completed over 1,000+ B2B industry research projects, as well as published books and white papers on marketing and market research.
Specialty panels will focus on industry verticals like:
Throughout the B2B market research recruiting process, panel providers need to consider the following areas, which should be of interest to all B2B market research clients:
Targeted Recruiting: Ask your potential B2B panel provider the right questions, like how they recruit panel members. Find a provider with a well-thought-out process for engaging their participants.
Vetting Process: Just because a panelist claims to work a particular job or live in a specific country doesn’t necessarily mean it’s true. Please talk with your panel provider about the steps they take to vet, confirm, and verify identity, professional credentials, and other demographics.
Multiple Reward Programs: Different panel members are motivated by a broad range of incentives. An experienced B2B panel provider will offer various rewards and incentives to recruit, retain, and reward their best panelists.
Ongoing Quality Control: Just because a professional fits particular survey criteria today doesn’t mean that they will hold in six months. Talk with your panel provider to determine how frequently panelist data is confirmed or updated.
Finally,Accure Research can also program, design, and host your survey in a number of different languages. Full-service clients get access to a project manager who oversees the entire project from beginning to end.
Accure Research is one of the market research firms who can fully vet survey responses manually to ensure the data submitted to each client at the end of their project is as accurate and high-quality as possible.
Need helps for your B2B projects? Contact us today at:sales@inservmmr.com